Services

Programme Management

Delivering complex programmes of digital work covering mobile and desktop apps, website development, technology re-platforming, social media, digital campaigns and rich media advertising. 

 

Product Management

Managing the process, budgets and people needed to deliver new digital products and improve those already in the marketplace. 

 

Project Management

Management of a full project lifecycle covering the complete scope of business and consumer-facing digital IT projects.

Digital Transformation

Consulting across your organisation to deliver detailed actionable recommendations to guide management through a programme of digital transformation, covering all aspects of your digital ecosystem.

 

Entrepreneurship and Corporate Innovation

Consulting with stakeholders, potential customers and interrogating market data to deliver business cases, business planning and customer development (market validation) for innovative digital business models.


Case Studies


Testimonials

"Phil was instrumental in launching Agrigate and played a key role in bringing the platform to life. Phil provides both tremendous leadership and a high level of technical skill that enables him to navigate tricky deliverables and balance many stakeholders gracefully. Phil brings a global perspective and a strong knowledge of best practice in innovation; he is intelligent, considered, and highly respected by those he leads. Not to mention great fun to work with in high pressure environments!" - Emma Parsons, CEO Agrigate

"Phil worked with me at Touchcast in Auckland. He came in to take the reigns of a large Agile project and did an outstanding job. He is super smart, extremely likeable and a great leader with both the team and clients. Phil's straight-up approach was exactly what we needed on the project and he was an integral member of our team. My only regret is not being able to hire him permanently!" - Jacqui Copas - Group Business Director, Colenso BBDO

Phil and I have worked together on a few occasions and he's been an amazing ally every time. Most recently he worked with me to produce a deeply challenging global activation platform for 70 odd markets. As well as a successful and timely delivery the work went on to win Gold, Silver and Bronze at Cannes in 2013. I would work with Phil any time - he's a very skilled professional and a great guy to have around" - Josh Tenser, Head of Interactive Production at BBH London   


Client List

 


Bio

With 15 years of international agency and client-side experience I have a proven track record of helping corporate businesses, start-ups and public sector organisations develop and implement leading digital strategies, technologies and products. My track record includes successful project leadership, product development and strategy formulation across a broad range of clients including: IAG Insurance (AMI & State Insurance) Les Mills International, Unilever (AXE/LYNX), Bacardi, Guinness, Rio Tinto plc, O2, Microsoft, Shell plc, HM Treasury, HM Home Office, The Arts Council, Heineken, Cheltenham & Gloucester, Channel Four, Cadbury (Kraft) and Adidas.

I’ve successfully delivered the full range of digital engagements including; online apps, mobile apps, games, YouTube campaigns, video & film shorts, technical builds, E-Commerce, CRM, Agile (Scrum), operations, business analysis, financial management, digital 

production, digital campaigns, process, strategy, media, gaming, technology selections, UX, SEO, CMS, platforms and responsive design/build.

The work I’ve delivered has won numerous awards over the years including; 2013 Cannes Lions 60th International Festival of Creativity winning: Gold Lion for Best Integrated Campaign Led by Promotion and Activation, Silver Lion for Best New Product Launch/Re-Launch or Multi-Product Promotion and Short List for Best Use of Experiential Marketing in a Promotional Campaign (Axe/Lynx Apollo) - Winner 2012 Innovative use of Social Media MI Awards & Social Buzz Awards Winner 2011 (Guinness Facebook App) - MEGA Innovation Award (Technology for Social Change) and nominated for multiple BIMA awards, an AOP award for Best Cross-Media and a Broadcast Digital award for Best Use of Digital Technology (Superme/Channel 4).

 

Education: 

  • 2018 Master of Commercialisation and Entrepreneurship (part time course due for completion in 2019) - University of Auckland
  • 2015 Driving Strategic Impact – Institute for Personal Leadership, Columbia Business School Executive Education
  • 2013 Agile Product Development – Roman Pilcher Training
  • 2009 Post Graduate Certificate in Management – University of London (Birkbeck College)
  • 1996 Bachelor of Arts (Political Studies, Philosophy and Economics) – University of Auckland

 

Certifications: 

  • 2010 Certified Scrum Master – LASTing Benefits/Scrum Alliance
  • 2008 PRINCE 2 Practitioner – Pentagon IT/Office of Government Commerce